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Reduce Video File Size Before Uploading Video to your Website

Reduce Video File Size Before Uploading Video to your Website | WordPress Speed and SEO Optimization

Why Reduce File Size of a Video?

The result of uploading a video directly from your device to your website particularly if it is a large video is that the large video will slow down your website, upset visitors to your site and detrimentally affect your SEO. If your site happens to have a lot of traffic and the visitors play lots of videos on your site you might end up hitting some band usage limit in your hosting account. When you upload a video from your device to YouTube and subsequently embed it on your site, the video will play on YouTube servers and not on your hosting.

Over the years I have uploading videos to my website. I ended up having many videos (including videos of all the training I do) and the problem was that most of the videos had not been compressed.

The larger the files, the more data has to be downloaded. So, it takes longer for your site to appear on-screen. Compressing these files makes them smaller and cuts down the time needed to load them, often resulting in a significant boost to website speed.

HandBrake

HandBrake is a FREE program for converting video from nearly any format to a selection of modern, widely supported codecs.

Reasons you’ll love HandBrake:

  • Convert video from nearly any format
  • Free and Open Source
  • Multi-Platform (Windows, Mac and Linux)

Tests I Ran

Test 1 – Comparing File Size – MP4 Video Uploaded Directly to My Website Xs Uploading Video to My YouTube Channel

File TypeFile Size
(MB)
Length
(Min)
Audio FormatDimensionsUploaded
Date
YouTube
(MB)
MP435 MB8:25mp41600 x 860Sept 1, 202122.4 MB
MP439 MB7:44mp41600 x 860Aug 31, 202127 MB
MP4653 MB2:20:25mp41600 x 900Aug 10, 2021399 MB
MP4443 MB1:49:57mp41600 x 900Aug 9, 2021283 MB
MP4447 MB2:08:43mp41600 x 860July 28, 2021286 MB
MP4683 MB2:32:25mp41600 x 900May 14, 2021403 MB
When comparing a video file size between not using any compression and compressing using YouTube or a tool such as HandBrake, there isn’t much of a difference in file size on short duration videos but there is a huge difference in file size on longer duration videos

Test 2 – Reducing File Size Using HandBrake

File Type
(Original)
File Size
(MB)
Length
(Min)
Uploaded
Date
HandBrake
(m4v)
MP4653 MB2:20:25Dec 27, 2021403 MB
MP4653 MB2:20:25Dec 27, 2021403 MB
(Optimized)

Test 3 – File Size of Video Compressed on HandBrake Uploaded to YouTube

File TypeFile Size
(MB)
Length
(Min)
UploadedHandBrake
(m4v)
YouTube
(MB)
MP4653 MB2:20:25Aug 10, 2021403 MB399 MB
There was basically no file reduction

How to Check a Video File Size on YouTube

Login to your YouTube account > Channel Content > click the 3 dots of the relevant video > click ‘Download’

How to Upload (Embed) a YouTube Video

Conclusion

  1. you can reduce your video file size with HandBrake tool or with YouTube
  2. When comparing a video file size between not using any compression and compressing using YouTube or a tool such as HandBrake, there isn’t much of a difference in file size on short duration videos but there is a huge difference in file size on longer duration videos
  3. If you are going to display your video on both your website as well as YouTube then there is no need to use HandBrake. HandBrake is very useful if you do need to display video on your website (and not using YouTube)
  4. The quality of an uploaded video from your device to your WordPress website is slightly higher when compared to the quality of the same video uploaded to your website through YouTube embedding. The problem when uploading a video directly from your device to your website particularly if it is a large video is that the large video will slow down your website, upset visitors to your site and detrimentally affect your SEO. If your site happens to have a lot of traffic and the visitors play lots of videos on your site you might end up hitting some band usage limit in your hosting account
  5. When you upload a video from your device to YouTube and subsequently embed it on your site, the video will play on YouTube servers and not on your hosting.

What About You?

Do you compress your videos? Which tool do you Use? Leave your comments down below.

You are Welcome to Leave a Comment

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